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Strategy development |
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PR and analyst plans |
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Positioning and messaging |
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Corporate information kit |
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Media and analyst relations |
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PR programs |
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Interim analyst relations manager to help change analyst perceptions of major provider's storage offerings and reposition company in the marketplace |
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Counsel on PR/AR strategy, positioning and messaging for launching new IT outsourcing service |
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Integrated PR activities into major company and product launch for new consumer electronics product |
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PR agency search for security software company |
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Integrated international PR program into security company launch plans |
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Case Study - Series #4: Aligning Market Perception With Reality |
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